iGA Launches Summer ePayment Campaign with Talabat
26 Aug 2019
The Information & eGovernment Authority (iGA) launched a promotional campaign in cooperation with Talabat, the online food ordering company, giving users of payment services on the National Portal, bahrain.bh the chance to enter weekly draws. Two users will each win BD100 Talabat credit for five consecutive weeks, starting from today, 25th August.
“This activity aims to promote government services to the public through new channels. An added value experience is being offered as an incentive for them to benefit from the over 40 online payment services accessible through the National Portal.” iGA Acting Director of Communications and Marketing, Ms. Lulwa Sami Ebrahim said. “Online food ordering is popular among the majority of Bahraini nationals and residents, and its growth is in line with that of e-commerce in the Kingdom. It is a great example of the major impact digital transformation has had, where online purchases have become more common across all sectors,” she added.
Usage of the National Portal, bahrain.bh has grown by around 30% in the last year, in line with iGA’s strategy to shift government services from traditional to digital platforms.
Talabat Bahrain Managing Director, Mr. Hesham AlSaati added: “We are delighted to be partnering with iGA on this project, which is a great example of the public and private sector working together towards a common goal. iGA plays an important role in promoting technical innovation and e-commerce in the Kingdom. One of our main priorities as a company is to provide a unique user experience, and this partnership will enable us to do that for iGA’s customers.” He continued: “Two winners will receive BD100 in Talabat credit every week, adding up to a total of 10 winners. They can use the credit at any of the more than 1,000 Bahrain restaurants listed on Talabat.”
Mr. AlSaati praised the Government’s role in creating suitable infrastructure that has contributed to Talabat’s swift growth in the Kingdom, allowing it to capture its market leading position. He added: “We are working hard to improve our level of service to accommodate the needs of Bahraini citizens, residents, and GCC visitors who come to Bahrain for vacations and holiday periods.”
The National Portal, bahrain.bh provides more than 340 e-services, besides those offered through the other channels, such as the eGovernment app store www.bahrain.bh/app, e-kiosks, and the National Contact Center (80008001). For more information, please visit the National Portal, bahrain.bh/epayment to view all available services.